Order processing is the name given to a collection of tasks that fulfil the ordering of goods placed by customers. The first step to the procedure begins with receiving the order from a customer. The order is then completed when the customer receives the goods and determines that the order has been completed to a satisfactory standard.
Companies should pay close attention to refining the order process as it can indirectly reflect the profitability and reputation of a company. The higher the quality of the service the higher the customer satisfaction and brand reputation, therefore encouraging repeat purchases. This means it is of great importance to process orders as quickly as possible!
The Approach to Order Processing
The approach taken to order processing is different in many cases. It often depends on the size and complexity of the project. For some products, order processing is instant. This is the case for most digital products such as ebooks, software and music downloads. However, physical products such as magazines, clothes and food will need an optimised inventory or a pick and pack process to fulfil orders as quickly as possible. Larger companies such as Orbital Response operate multiple warehousing and distribution centres that are located close to major transport links, meaning that the goods are closer to the consumer - reducing distribution time.
When the order has reached the final consumer, the items are naturally inspected. If the items are considered satisfactory than the order process is seem to be complete. If not, companies should implement a ‘returns handling’ process to resolve issues and re-distribute products.
There are many ways to optimise your order processing activities. Many use logistics consultants or warehouse consultants who specialise in optimising warehouse layout to create an efficient process. This means reducing travelling and packing time.
There are several companies offering complement fulfilment services to handle your order processing. Many businesses choose to outsource these services to save time, company resources and reduce overheads.