There are many operations that multi-channel merchants and retailers and other organisations need to manage correctly to maintain a healthy profit margin. There are many companies offering fulfilment services to allow sellers to outsource specific aspects of their businesses. The main reasons for outsourcing are clear, more time to allocate in other areas and access to industry expertise. These services can include organising products, checking products dealing with delivery and fulfilling orders, monitoring response and shipping.
Outsourcing may not make a lot of sense for some businesses but there are still good reasons to outsource fulfilment services:
- With regards to retailers, Christmas is the busiest part of the year. According to studies 20% of annual retail sales take place in the last two months of the year between the 1st November and December 31st. With all this seasonal activity, many UK organisations invest in temporary staff to cover the increasing demand. Outsourcing fulfilment services allows retailers to avoid this to an extent. As long as the product is in the warehouse, your fulfilment service provider will deal with the delivery to manage the surges.
- Keeping shipping costs down is of paramount importance. Many companies offer free shipping around this seasonal period. A fulfilment service company with warehouses around the UK or in a particularly good access to major transport routes will reduce the travelling time and therefore the costs involved in shipping. 7
- International companies can seek new markets with the assistance of a fulfilment warehouse. For example, if an American company wants to start trading in England, there is no need to set up premises as a fulfilment centre can handle all the orders and stock management internally. This means new markets can be reached with ease.
- Often, traders, especially online traders, may not have the skills necessary to manage fulfilment but that have a passion for the product they are selling. Outsourcing leaves the fulfilment to the experts whilst you can concentrate on business growth. This way, you can avoid unfamiliar tasks and gain access to expert knowledge.
Outsourcing fulfilment is well worth the costs associated as handling orders can reduce the time and stress involved in order processing. Orbital response offer fulfilment services throughout the UK encompassing a range of clients in several sectors such as travel and leisure, home shopping, mail order, retail, public services, charities, automotive and pharmaceutical. As part of the Orbital Marketing Services group, Orbital Response has extensive resources and experience to handle all your order processing and fulfilment operations. For more information, please visit www.orbital-response.co.uk